Once a rarity, Jordan Brand collaborations have become increasingly prevalent in recent years. The sneakers have helped sustain hype in the retro market, adding excitement to certain silhouettes and keeping some scarcity around Jordans in an era of plentiful general releases.
It started with Undefeated's Air Jordan 4 in 2005, a militaristic take on the classic sneaker packaged along with matching accessories. The baton was passed to Eminem, who also worked on the Air Jordan 4 that same year and returned for his own take on the Air Jordan 2 three years later. Since then, clothing companies, designers, artists, boutiques, and sneaker websites have all had the opportunity to add a personal touch to models from the iconic line.
With the Aleali May "Millennial Pink" Air Jordan 6s surfacing, we're taking a look back at the history of Jordan Brand collaborations. Scroll through the list below to see them all.
1. UNDFTD x Air Jordan 4
Image via Flight Club
Year: 2005 Jordan Brand's first ever collaboration was an absolute game-changer from the moment pictures hit the internet. Limited to 72 pairs, the UNDFTD 4's olive oiled suede design was inspired by the MA-1 flight jacket. Over the past 10 years, it's become one of the most sought after shoes in the line.
2. Eminem x Air Jordan 4
Year: 2005 The ‘Eminem’ 4 has an argument for being one of the most collectible Air Jordans of all-time, fetching upwards of $30,000 on the open market. Just 50 pairs were created for Marshall’s friends and family, so getting your hands on one probably won’t get a lot cheaper.
3. Levi's x Air Jordan 1 23/501
Year: 2008 Michael Jordan is known for wearing the finest denim, so a partnership with Levi’s was a natural fit. The two parties churned out a leather and elephant denim paneled Air Jordan 1 with jean button-style eyelets. Tier 0 accounts received just 2,223 pairs of the Levi’s 1, making them highly collectible over the years.
Year: 2008 Available through the Jordan Flight Club, Eminem’s ‘The Way I Am’ Air Jordan 2 was a tribute to his first and favorite Jordan model. In reference to Em’s hometown of Detroit, 313 pairs of the shoe were made available to the public, making it slightly easier to obtain than the Eminem 4.
5. Vashtie x Air Jordan 2
Image via StockX
Year: 2010 Vashtie Kola became the first woman to collaborate with the Jordan Brand via this 2010 pair. Her feminine Air Jordan 2, primarily decked out in lavender nubuck, rolled out at select Jordan accounts and quickly sold out.
6. Undertow x Air Jordan 2010
Year: 2010 Portland art trio Undertow brought their aquatic flavor to the 2010 game shoe. The 1-of-1 was auctioned off, with all proceeds going to charity.
7. Sole Collector x Jordan CMFT 11 SC Premier
Year: 2010 In October of 2010, Sole Collector hosted events at Niketowns in New York City and Los Angeles where attendees were given the opportunity to pick up the Jordan CMFT 11. The design was inspired by one of the Air Jordan 11's most distinctive attributes — the carbon fiber shank.
8. Dave White x Air Jordan 1 'Wings for the Future'
Image via eBay
Year: 2011 In February 2011, Sole Collector hosted a series of auctions for U.K. artist Dave White’s ‘Wings for the Future’ Air Jordan 1. The best part about those auctions? The limited run of 23 pairs raised about $23,000 for charity, a fitting contribution.
9. Dave White x Air Jordan 1 DW
Image via Nike
Year: 2012 During the 2012 NBA All-Star break, Dave White dropped another Air Jordan 1, this pair widely available at select Jordan retailers. The shoe borrows a bit from the Air Jordan 3 by placing some of its elephant print on the upper.
10. Undertow x Jordan Super.Fly
Image via
Year: 2012 Back for another round, the Undertow crew celebrated their sport-themed Hit Rewindies art show with a Jordan Super.Fly collaboration. Limited to a run of 23 pairs, the shoes were packaged with matching accessories and again auctioned off.
11. SoleFly x Jordan Spizike
Image via Nike
Year: 2012 Celebrating its second anniversary, Miami-based boutique SoleFly linked up with Jordan Brand for this Miami Hurricanes-themed Spizike. Unfortunately, the shoes were limited to friends, family, and DJ Khaled.
12. Don C x Air Jordan 1 'BHM'
Image via Nike
Year: 2013 Celebrating the 37th Anniversary of Black History Month, Jordan Brand teamed up with celebrity designer Don C for this Air Jordan 1 and snapback pack. Just 37 pairs were auctioned off on Ebay, with all proceeds going to Big Brothers Big Sisters of America.
13. Dave White x Jordan Melo M9
Image via Ebay
Year: 2013 Jordan Brand teased this collaboration for nearly a year, then never released it. The design was a tribute to Carmelo Anthony's Olympic record 37-point performance against Nigeria in the 2012 Olympic Games.
Year: 2014
The world got its first look at the "OVO" Air Jordan 10s and 12s back in 2014, but their release was slow. The 10s came first, with the white pair releasing in fall 2015, while the black pair the following Feb. The 12s didn't see a retail release until the fall of 2016 with the launch of the white edition, followed by the black in early 2017.
15. Craig Stecyk x Nike SB Air Jordan 1
Image via Nike
Year: 2014 Rumored for years, Jordan’s collaboration with Nike Skateboarding got underway with the Craig Stecyk-designed Nike SB Air Jordan 1. Pulling cues from his ‘Northwest Passage’ art gallery showing in the late-80s, the shoe was treated to an iridescent finish and tribal heel branding.
16. Macklemore x Jordan Melo M10 'King Salmon'
Image via Macklemore
Year: 2014 Tapped as the halftime performer for the 2014 Jordan Brand Classic, Macklemore worked on the "King Salmon" Melo M10 for the show. The bright pink colorway was symbolic of a Seattle fish market staple.
17. TEDxPortland x Air Jordan 1 'Perfect'
Image via TEDx
Year: 2014 The Portland chapter of TEDx selected the Air Jordan 1 as the "Perfect" shoe, then teamed up with Jordan Brand for two exclusive colorways. A limited run of 230 pairs were auctioned off and given away at special events.
Year: 2014 Inspired by the heritage of the shop's staff, SoleFly's "Lottery" look brought South Beach styling to the original "Cement" colorway of the Air Jordan 3s. Unfortunately, they were limited to friends and family.
19. Lance Mountain x Nike SB Air Jordan 1
Image via Nike
Year: 2014 Lance Mountain’s mismatched Air Jordan 1 SBs were given an extra layer of wear-away paint as a salute to how skaters extended the life of their sneakers in the 80s. The sneakers released in black and white colorways that faded to show red and blue.
20. Public School x Air Jordan 1 Retro 'PSNY'
Image via Jordan
Year: 2014 Dao-Yi Chow and Maxwell Osborne, the designers behind New York-based fashion label Public School, brought premium flavor to the Air Jordan 1 over the summer of 2014. This shoe first released exclusively at the Jordan x Footaction Flight 23 store in NYC.
21. Macklemore x Air Jordan 6
Image via Macklemore
Year: 2014 Seemingly out of nowhere, Macklemore unveiled his "SharkFace Gang" Air Jordan 6 PEs to the world in 2014. Both colorways were limited to 23 pairs and given to friends and family. He's since unveiled more Jordan 6 exclusives.
22. Slam Dunk x Jordan
Image via Nike
Year: 2014 After featuring many Air Jordans during the 6-year run of the Japanese manga Slam Dunk, creatorTakehiko Inoue teamed up with the Jordan Brand to create two of his own. The Air Jordan 6 and Super.Fly 3 represent two eras of flight with reflective graphics from the series printed on the uppers.
23. Fragment Design x Air Jordan 1
Image via Stadium Goods
Year: 2014 Hiroshi Fujiwara brought a new twist to the original "Black Toe" colorway, with Fragment's bolt stamped on the heel to mark the collab. This was an important Jordan release, having been the first "remastered" Air Jordan 1 to hit retail.
Year: 2015 On the heels of their successful Air Jordan 1 collaboration, New York-based fashion label Public School unveiled two friends and family-exclusive collaborative colorways of the Air Jordan 10 in 2015.
25. Dover Street Market x Air Jordan 1
Image via Nike
Year: 2015 Simplicity has become a hallmark of Dover Street Market collaborations, and this 2015 drop was no exception to that rule. The patent leather shoe went for big money at first, but the resell price was diluted after subsequent releases.
26. Don C x Air Jordan 2
Image via Nike
Year: 2015
A women's handbag may seem like an unlikely inspiration for an Air Jordan collaboration, but that was the exact story behind Don C's Air Jordan 2s that released in early 2015. More colorways followed in 2016 and 2017.
Year: 2015 Dubbed the "Pink Print Jordans" by Nicki herself, this exclusive colorway of the Jasmine has been spotted on Minaj, although it never saw a release.
28. Don C x Air Jordan 1 BHM
Image via Nike
Year: 2015 Following up on their 2013 BMH collaboration, Don C and Jordan Brand once again teamed up and auctioned off 39 pairs (in honor of the 39th anniversary of Black History Month) of exclusive Air Jordan 1s.
Year: 2015 Inspired by Metro Cards, a familiar means of transportation for New Yorkers, these two PSNY colorways of M11 hit the web in 2015, but no release ever surfaced.
Year: 2015 This CP3.VIII wasn't the first sneaker connected to Entourage, and it may be the least memorable compared to the Air Force 1s, Dunks, and even LeBrons the show has been associated with in the past, but it is the most recent collaboration to reference the hit show and movie.
31. Supreme x Air Jordan 5
Image via Supreme
Year: 2015 Supreme has been one of the most prolific collaborators in the sneaker game for years, teaming up with pretty much every brand imaginable. It took until 2015 for an Air Jordan collaboration to materialize, though. The New York City skateshop outfitted three pairs of Air Jordan 5s and mayhem ensued.
32. OVO x Air Jordan 8
Image via Noel Vasquez for Getty
Year: 2015
It's been two years since they were first spotted, but the black and white "OVO" Air Jordan 8s look like they may finally see a retail release.
33. Eminem x Air Jordan 4
Image via eBay
Year: 2015 This collaboration was auctioned off, with proceeds benefiting Eminem's Marshall Mathers Foundation and earning over $227,000 for the cause. A rumored 313 pairs of these sneakers were made, a reference to Detroit's area code.
34. PSNY x Air Jordan 12
Image via eBay
Year: 2015
Unlike their Air Jordan 10 collaboration, the PSNY 12s actually hit retail—first with a grey colorway in late-2015, and later with a pack of regional exclusives in 2017.
35. PSNY x Jordan Horizon
Image via Nike
Year: 2015
Lacking in prestige in comparison to PSNY's retro collaborations, this limited Jordan Horizon release featured a patterned mesh upper, and custom branding on the tongue tag, insole, and sole.
Year: 2016
These University of Kentucky-themed and "OVO" co-branded Air Jordan 8s were first seen on Drake's feet back in 2016, but have yet to see a retail release. The chance to get them remains a possibility though based on how long other "OVO" footwear has been seen in advance of its eventual launch.
37. Trophy Room x Air Jordan 23
Image via Flight Club
Year: 2016
In honor of the opening of Marcus Jordan's Trophy Room boutique, two pairs of Air Jordan 23s were created—one in black, and a more limited edition in white.
38. SoleFly x Jordan Eclipse
Image via SoleFly
Year: 2016
Miami boutique SoleFly released a series of three collaborations with Jordan Brand in 2016. The first was the Jordan Eclipse in two colorways, both inspired by Mars.
39. Laika x Air Jordan 15 'Kubo'
Image via Jordan Brand
Year: 2016
For the release of the film Kubo and the Two Strings, animation studio Laika collaborated on an Air Jordan 15 that was reworked by the shoe's original designer, Tinker Hatfield. The left and right shoes were mismatched, with blue trim on the right, and red on the left. Along with a series of giveaways, 220 pairs were auctioned off to benefit Matthew and Camila McConaughey's Just Keep Livin Foundation.
40. Trophy Room x Jordan Reveal
Image via Trophy Room
Year: 2016
While not exactly a coveted model, Trophy Room's Jordan Reveal collaboration is notable for it's availability in full-family sizing. The colorway utilized yellow and green accents inspired by 2016's Rio Olympics and as a nod to the Brazilian population in Trophy Room's hometown of Orlando.
41. Trophy Room x Jordan Hydro 5 Slide
Image via Trophy Room
Year: 2016
Alongside its Jordan Reveal collaboration, Trophy Room dropped two colorways of the Hydro 5 slide, which featured Trophy Room branding on the side of the forefoot.
42. SoleFly x Air Jordan 23 'Marlins'
Year: 2016
For its Air Jordan 23 collaboration, SoleFly took inspiration from the colors of their hometown Miami Marlins. While limited, the pair released both in store and online.
43. Trophy Room x Air Jordan 16
Image via Flight Club
Year: 2016
Trophy Room's Air Jordan 16s featured tonal "French Blue" uppers, and had the boutique's name embroidered on the shroud. The sneaker's release was promoted by DJ Khaled when 5,000 pairs were launched in late 2016.
44. SoleFly x Air Jordan 16 'Art Basel'
Year: 2016
SoleFly's third Jordan Brand collaboration of 2016 offered an Art-Basel-inspired take on the Air Jordan 16. It featured vibrant trim along with an ostrich leather textured shroud. The release was limited to 1,500 pairs, which launched in December during the annual art festival.
45. Kaws x Air Jordan 4
Image via Nike
Year: 2017
A Kaws and Jordan Brand collaboration may have felt like something that should have happened a decade earlier, but a project finally materialized in early 2017. Along with a collection of apparel was a heavily hyped and limited Air Jordan 4 covered entirely in grey suede, detailed with Kaws' signature "X" branding and tonal embroidery. A second, black version of the project is rumored to be coming soon.
Year: 2017
On the long list of celebrities associated with Jordan Brand, Mark Wahlberg's name is near the top. That said, it wasn't a surprise to see the actor finally work on a collaborative project with the brand. Thus far though, this Wahlburgers-themed Formula 23 remains a friends and family exclusive.
47. Atmos x Air Jordan 3
Image via Nike
Year: 2017
Released as part of Nike's 2017 Air Max Day celebration, the Atmos Air Jordan 3 flipped the model's standard elephant print with safari. It released in a two-pack along with an Air Jordan 3-inspired Air Max 1.
48. DJ Khaled x Jordan Brand
Image via Instagram
Year: 2017
In celebration of his album Grateful (or "Greatful"), DJ Khaled collaborated with Jordan Brand on three models, including the Fly 89, Superfly 2017, and Air Jordan 3. Although the collaboration hasn't seen an official relase, pairs have been available to the public via giveaways.
49. Transformers x Air Jordan 5
Image via Jordan Brand
Year: 2017
Mark Wahlberg, star of the Transformers movie series, first showed off this unreleased collaboration on his Instagram account earlier this summer. It features the Transformers logo visible through its translucent sole, and an "84" on the heel, which ties to the debut of the franchise's TV series.
50. SoleFly x Jordan 1 Modero
Image via SoleFly
Year: 2017
SoleFly released its first collaborative slide with Jordan Brand in August of 2017. This Modero was limited to just 50 pairs and utilized the Air Jordan 1 tooling along with premium leather.
51. Virgil Abloh x Air Jordan 1
Image via Nike
Year: 2017
This deconstructed and recreated Air Jordan 1 was one of 10 collaborative sneakers included in Virgil Abloh's "The Ten" collection. Limited quantities of the shoe released during 2017's New York Fashion Week, and a wider launch is coming in November.
52. PSNY x Air Jordan 15
Image via Retail Store
Year: 2017
PSNY dropped two colorways (black suede and olive woven) of Air Jordan 15 collaborations as a surprise quickstrike during fashion week. A third version in olive suede also popped up, although it wasn't included in the release. Making the most noise, though, was a knee-high boot variation on the collaboration.
Year: 2017
While there is still no release info on the project, Trophy Room previewed a grey and gold Air Jordan 17 collaboration on its Snapchat. A suggestive "Coming Soon?" caption accompanied the photo.
Year: 2017 Stylist and fashion blogger Aleali May unveiled a friends and family-exclusive Air Jordan collaboration dubbed "Millennial Pink." Although this pair appears to not be slated for a launch, she did allude to more with the brand by saying her Jordan 6 was, "the start of something great."
55. Pomb x Air Jordan 1 High ‘Los Primeros’
Image via Nike
Year: 2017
As part of Latino Heritage Month Nike collaborated with the Brazilian artist, Thales Fernando, better known by his moniker, POMB. The sneaker was part of a four shoe collaboration that featured different artists and designers of Latino heritage. The black leather upper and colorful tongue laser print graphic draw inspiration from "roots," the inspiration behind the design.
56. Paris Saint-Germain x Air Jordan
Image via Nike
Year: 2018
In a new deal with Jordan Brand and the Parisian football club, Paris Saint-Germain, Jumpman will be the official equipment supplier of the team. In collaboration with the two, the Air Jordan 5 and 1 silhouettes have special collaborative colorways that feature logo branding from the club. The Air Jordan 5 "PSG" saw a Sept. 2018 drop while the Air Jordan 1 silhouette is slated for retail on Nov. 3. The collaboration also has a white colorway of the Air Jordan 5 that is a friends and family exclusive.
Year: 2018
The Air Jordan 20 is the latest Jumpman silhouette to get a remix with Nike's Flyknit material in a collaboration with fashion brand, Rag and Bone and Jordan Brand athlete Carmelo Anthony. The collab originally debuted during New York Fashion Week on Sept. 13 with a release date coming later in the month.
58. Travis Scott x Air Jordan 4 'Cactus Jack'
Image via Nike
Year: 2018
Nike collaborator and rapper, Travis Scott, debuted a new project with Jordan Brand that involved a "Houston Oilers" colorway on the Jordan 4. Other "Olive" and "Purple" colorways have only been seen in the form of Friends and Family colorways but could make their way to retail.
59. Will Smith x Air Jordan 5 'Fresh Prince'
Image via Nike
Year: 2018
For Will Smith's 50th birthday, Air Jordan and Fresh Prince star collaborated on a laceless Air Jordan 5 silhouette that pays homage to the show and its star. The sneaker released on Sept. 25 in the "White" colorway while only 25 pairs of the "Gold" iteration remained a friends and family exclusive.
60. Gatorade x Air Jordan 'Be Like Mike'
Image via Nike
Year: 2017
The Gatorade x Air Jordan "Be Like Mike" collaboration was a seven sneaker drop that included a variety of releases spread over three different silhouettes including the recently released Air Jordan 32 Low. The collab featured four different Gatorade flavor-themed colors on the Air Jordan 1 silhouette. The Air Jordan 6 was used for two different orange and green themed kicks to cap off the widespread "Gatorade" flavored release.
61. Michigan x Air Jordan 12
Image via Nike
Year: 2018
Jordan Brand sponsored team, University of Michigan, got their own Air Jordan 12 earlier in 2018. The sneaker included blue and yellow meshes and suede on the upper as well as bold Michigan logo branding on the tongue.
Year: 2018
In collaboration with Jordan Brand, Justin Timberlake premiered his collaboration on the new Air Jordan 3 "Tinker" silhouette during his performance at the Super Bowl. The white colorway was the first debut, the following was the second iteration of the collab in a "Bio Beige" colorway that coincided with his new album, Man of the Woods.
63. Vogue Magazine x Air Jordan 'AWOK'
Image via Nike
Year: 2018
In a collaboration with Vogue Magazine, the Air Jordan 1 and 3 were the silhouettes of choice for this special women's exclusive drop. Both sneakers featured new features like an altered upper on the Air Jordan 3 and a zipper to replace the laces on the Air Jordan 1. Special details like Vogue Magazine's Editor-In-Chief, Anna Wintour's signature in place of some Jordan logo branding and "AWOK" gave the sneaker a true collaborative feel.
Year: 2018
The rapper, Nipsey Hussle, collaborated with Jordan Brand to create a custom Air Jordan 3 that celebrated his most recent album release "Victory Lap." Nipsey reworked the Air Jordan 3 ''Black Cement" to include "Victory Lap" logo branding on the ankle and outsole.
65. Don C x Air Jordan Legacy 312
Image via Nike
Year: 2018
In his second collaboration with Jordan Brand, Chicago native Don C debuted his signature sneaker with the brand earlier this year. Paying homage to the first three Jordan silhouettes, his sneaker also references his hometown zip code, 312. The sneaker debuted in five original colorways and has continued to release with a number of different flavors.
66. Levi's x Air Jordan 4
Image via Nike
Year: 2018
Early in January of 2018 Levi's and Strauss Denim linked up with Jumpman for a special "Denim" colorway on the Air Jordan 4. Originally leaked on social media via Travis Scott, the pair were a popular target for customizers to bleach and distress the denim. As a follow up the to the original denim pair "White" and "Black" denim drops were also seen from the two.
Year: 2018
A special friends and family release, this collab between Jordan Brand and video game console, Xbox was announced in June of 2018. On the Air Jordan 1 Mid silhouette the sneaker plays on the Green/Black aesthetic of the console and also includes glow-in-the-dark soles.
68. Off-White x Air Jordan 1
Image via Nike
Year: 2018
As a follow up to the largely successful Off-White x Nike "The Ten" creative director and founder of the brand, Virgil Abloh had two follow-ups to the Off-White x Air Jordan 1 ''Chicago." Releasing a "Triple White" and "UNC" colorway the brand was able to capitalize on the widely loved deconstructed aesthetic.
Year: 2018
Back in March of 2018 Shinedown's guitarist and noted sneakerhead, Zach Myers, shared images of a special Air Jordan 1 made for the band. Referencing their recently released album, Attention, Attention the sneakers feature a "Black toe" template in a yellow colorway. The look is finished off with the band's album artwork on the hell cup.
Year: 2018
DJ Khaled unveiled his second collaboration with Jordan Brand in the form of two new colorways of the Air Jordan 3 silhouette. The past collaborator released the Air Jordan 3 "We The Best" named after his label but took a turn to his son with two new blue Air Jordan 3's dubbed "Father of Asahd" and "Another One."
71. Nigel Sylvester x Air Jordan 1
Image via Nike
Year: 2018
The first BMX rider to collaborate with Jordan Brand, Nigel Sylvester premiered his version of the silhouette earlier this year. The sneaker was a popular drop that features a sail upper with hand-distressed details giving the dead stock sneaker a worn-in look.
72. Steve Harrington x Air Jordan 1
Image via Steve Harrington
Year: 2018
Los Angeles artist, Steve Harrington collaborated with Jordan Brand to celebrate the 2018 All-Star Game held in his hometown. Playing on the themes of palm trees and other graphic art that paid homage to the tropical climate the artist also gave the fans the opportunity to customize their own Air Jordan 1 silhouette and Nike's Air Force 1 sneaker.